Frequently Asked Questions
Clear answers that will help you understand how we work and whether FUDE is the right choice for your clinic.
How is FUDE different from other marketing agencies?
FUDE is different because we genuinely care about our clients’ results.
Seeing our clients’ clinics grow and succeed is our greatest measure of success.
We take a personalized approach, taking the time to understand each clinic’s goals, challenges, and context before building any strategy. Transparency is central to how we work, clients always retain full access to their digital assets and ad accounts, with clear visibility into performance and budgets.
Do I need all your services, or can I start with just one?
No, you don’t need to hire all our services. You can start with one, and we’re also happy to collaborate with an in-house team or other partners.
That said, many marketing efforts are closely connected. If a key foundation isn’t ready, we’ll address it first — either by helping you improve it or by waiting until it’s in place — so everything works together effectively.
How long does it take to see results from SEO or content?
SEO and content are long-term efforts designed to build strong, organic foundations. Because they’re not paid advertising, results take time, but they’re more sustainable once achieved.
Building authority, trust, and engagement typically requires consistent work over 6 to 12 months, with results that tend to be solid and long-lasting.
How do you handle budgets for paid advertising?
We provide a clear proposal that includes both the recommended advertising budget and our management fee.
The ad budget is always paid directly by the clinic to the platforms. Accounts and payment methods are set up under your name, and FUDE only invoices management fees, ensuring full transparency and visibility at all times.
Building authority, trust, and engagement typically requires consistent work over 6 to 12 months, with results that tend to be solid and long-lasting.
Who owns the website, ad accounts, and content we create together?
You do.
All websites, ad accounts, and content are always owned by the client. FUDE manages and optimizes them, but ownership remains with you at all times.
Do you work with dental clinics that compete in the same area?
No. We follow a territorial exclusivity approach.
We don’t work with dental clinics that directly compete within the same geographic area. This helps protect our clients’ investment and allows us to work with full focus and commitment. The exact radius is evaluated case by case, based on location, services, and local market conditions.
Do you specialize in dental clinics, or do you work with other industries?
We primarily work with dental clinics, where most of our experience lies.
We’re open to considering other business models as well, and we’re always happy to explore that in a free introductory call.
Who owns the website, ad accounts, and content we create together?olved do I need to be in the process?
Your involvement is important, but it doesn’t need to be overwhelming.
Having a point of contact within the clinic helps coordination, while FUDE leads strategy, planning, performance reviews, and timelines to keep the process organized and manageable.
How do you measure success and performance?
There’s no single metric that defines success. Each goal has its own indicators, depending on what we’re working toward.
We review performance regularly and walk through results, insights, and next steps during scheduled check-ins.
Is FUDE a good fit for small or growing dental clinics?
Yes. FUDE works especially well with small and growing dental clinics.
We focus on the core marketing foundations that support sustainable growth and work best with clinics that value clarity, long-term thinking, and a collaborative process.
